Christmas Social Media Content Perfect For a Church

Jonathan Long • December 27, 2022

Christmas is a time to celebrate, and a time to share our blessings. It’s also the time to connect with your community, taking advantage of the Christmas spirit making its way through the community. If you want to engage with them on social media, here are some ideas for how Christmas-related content can be used by churches:


Use Videos To Share The Christmas Spirit


We've all seen the videos that go viral on Facebook and Instagram. They're fun, engaging, and are also used as a way to share your message in a more personal way.


If you have time and money, it's worth investing in video content for your church. It's not about making your church look good; it's about creating content that will inform and educate people who know nothing about what you're trying to share with them.


Share How People Can Help


Sharing how your church is helping people in need is a great way to show that you're not just about celebrating Christmas, but also about helping others.


Share how your church can help those in need. A picture or video of someone from the community who has been supported by your organization would go a long way in proving that donations are going where they should, and can convince people to check out your page for more information or ways to help out.


A good way to support the community would be to find nonprofits near where you live that could use more funds and volunteers. Use your church’s social media to share their contact information so that people can donate directly through PayPal or send checks made out directly to themselves. 


Take note that not all people are comfortable with religious organizations. if they'd prefer not to get involved with large organizations like churches, they might prefer a more direct route to the non-profit. 


Share Fun Photos of the Community


Share photos of people doing good things, like helping at a food bank or volunteering at a homeless shelter. Showing the faces and personalities that make up your church family is the best way to give your social media channel some personality.


Showcase the important people in your church—the ones who have made an impact on others through their service or otherwise—and share their stories for everyone to enjoy. 


Encourage Participation with Giveaways


Encouraging engagement with a contest or giveaway is a great way to promote your church’s events, causes, and businesses. You can use it for any event, really—the only limit is your creativity!


For example; you're organizing an Advent season service but don't know how many people will show up in person. Giving away tickets online can convince people to participate even if they live far away from your church building (and even if they don't have internet access). This will help encourage attendance by making it easier than ever before since this may be their first time participating in this kind of activity!


Conclusion


What’s most important for any organization, even non-profits like churches, is to stay connected to the community. After all, the community is the fuel that non-profit organizations rely on to share their advocacies and their mission. With the right social media content, your church is sure to reach the right ears within the local community—Christmas just makes it easier to find common ground. 


Faithworks Marketing provides reliable and effective
social media management for churches. We are experienced with building and managing websites specifically for nonprofits and churches all over the US, helping them bring more people to their site and through their front doors. For more information on what we can do for you, don’t hesitate to reach out to us today.

Jono Long

Digital Marketer for 10 years. Formerly a Youth Pastor for 21 years.

A man with a beard is sitting in a chair wearing a hat.

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